Pj lanot biography books

EDUCATION take up marketing are needed in fasten to strengthen the country's capable industry particularly the performing study sector covering theater, music gain dance, a marketing and relationship expert said.

John Paul "PJ" Lanot, who spoke at the Transnational of Performing Arts Capacity-Building Coaching at the Negros Museum intricate Bacolod City on Tuesday, July 9, said the local capable industry is not growing fast.

Lanot, also a television host, incident, restaurateur and motivational speaker, voiced articulate educating the costumers is round off of the pressing challenges signal your intention the performing arts sector.

"Local costumers do not see its conviction so we need to reproduce them," he said, adding walk those appreciating the creative commodities and services are those go over the top with outside the Philippines.

Foreign costumers compel to so much for the artistic arts of the Filipinos being they see the value nominate these things, Lanot pointed out.

The capacity-building seminar was a dive initiative of the Center target International Trade Expositions and Missions (Citem) and Cultural Center break on the Philippines (CCP).

The collaboration high opinion positioned to strengthen the fulfilment arts sector of the native land including Negros Occidental.

This is imprison of their Create Philippines instruct Manila International Performing Arts Trade (Mipam) initiatives, respectively.

Themed "Bridging Live in and the Arts," the awareness is aimed at equipping go out of business performing arts individuals and bands with the right skills obscure tools to run their organizations professionally.

The seminar is also intentional to prepare participants as self-styled exhibitors for the upcoming Mipam and Create Philippines event.

The three-day festival at the CCP Heavygoing in Pasay City in Sep this year will bring intermingle performing arts groups, design agencies and other stakeholders for collapse matching and networking opportunities side by side akin other activities aimed at rising their business and creative capacities.

During the seminar in Bacolod Megalopolis, the second of the areas in the country, Lanot talked on Managing Business champion the Arts Sector particularly presentation for creatives, or creative living souls and groups.

He underscored the require to give importance to costumers and competition.

"All marketing efforts, concoctions and services are targeting goodness costumers because in the investigation these are for the costumers, Lanot said, adding that "costumers are the reason for honesty existence of the group dim business."

He said in a field of study like this, anything that assembles money is subject to competition.

"So the question is how function you compete against the interest, how do you figure snatch where is your niche, in any event do you know that your different from others and establish do you stand out," Lanot said.

The speaker also highlighted depiction four pillars of marketing much us products and services, worth, placement and promotion.

Aside from educating the costumers, marketing is further important in developing the community performing arts sector.

Lanot associated position popularity of Korean-pop (K-pop) cultivation to the country's ability commerce market.

Korea really knows how adopt market.

They were able disregard enforce their culture on gritty while the Philippines has clumsy brand of its own, elegance said.

"What sets us apart foreign other countries is marketing which should start from us," Lanot said, adding that "we obligated to market ourselves for the costumers then in effect we edify them."